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 Posted: Fri 10:15, 15 Apr 2011 Post subject: Why You Should Run Away If An SEO Offers You A Gua |
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“You’ll be on the 1st page of Google in 1 Month! Guaranteed!” And they do back it up. The catch: not all Google pages are created equal, including the 1st pages. The trick to it is simple. They select a keyphrase that is very specific to fit you. Something like “[Your Business Name] Widgets”. So, for example, if your company is Acme and you supply magicians, they might get you to #1 for ‘Acme Magic Wands’.
Everybody loves a guarantee. Businesses are often built on one. How many ads do you see on television where the guy, usually screaming at the screen like he won the lottery, throws in the word ‘Guaranteed’ every few seconds? Why do they do it? Because it sells.
rantees are great. The problem is that, in the SEO world, they’re an illusion. Here are just a couple of reasons why they are and why you should run the other way when offered one.
Ladies and Gentlemen, if you’re not on the 1st page of Google for your own business name, you either have a very generic name [like Best Hammers] or you have big, big problems with your search engine friendliness. Google automatically ranks you toward the top for your own business name. There’s no skill needed.
Method #2
Guarantees are great. Often they’re the mark of a business that truly backs up what they say. Unfortunately, that’s not something you can go by 100% of the time. If you don’t believe me, wade into the murky world of unethical SEOs. What is one of their strongest come-ons? An SEO Guarantee. Here’s how it usually goes.
The Google 1st Page Come-On
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